Home' Australian Ageing Agenda : AAA Mar-Apl 2015 Contents SPONSORED FEATURE
surrounding grounds into inspiring, tranquil pockets of nature for
the enjoyment of both residents and their families. Residents also
have 360 degree access to the surrounding parklands and gardens.
Back in Sydney, as part of the long term plan for its 12 acre
Kellyville site, BaptistCare will begin building an aged care facility
to complement The Gracewood, an award-winning retirement
living community. The proposed aged care facility will comprise
128 rooms - 160 beds -- with construction scheduled to commence
in March 2015 following Board approval. The organisation also has
approval for a further 158 apartments as part of The Gracewood
estate with plans for 80 apartments also slated for this year.
"It's exciting to see the vision for The Gracewood site moving
forward. The aged care facility and the additional units will take
what is already a premium estate to the next level."
Ross' sentiments are shared across the industry, with The
Gracewood development winning the Urban Development
Institute of Australia (UDIA) Award for Excellence in Seniors
Living in August 2014.
Built between September 2011 and June 2013, it includes
73 one, two and three bedroom apartments complete with a
restaurant, bar, café, kiosk, gymnasium, pool, hair salon, chapel
and day respite centre.
"Our multi-storey apartment living model has led the
forward-thinking trend in vertical retirement living," Ross says.
"Product design has to start with the customer at the centre.
When we began planning The Gracewood, we looked at the
Baby Boomer, self-funded retirement population and considered
organisation in step with its plan for growth.
Under the current model, community
housing providers are registered as one of
four classes reflecting the size, complexity
and risks of their business. As a Class 2
Community Housing provider, BaptistCare
is recognised as a committed partner.
"We have a very focused strategy to
service the elderly and it extends beyond
the peripheries of the traditional aged care
model to the housing market," he says. "The
need for housing across Australia is great
and BaptistCare is committed to expanding
our already substantial housing portfolio."
The current Senate committee inquiry
into affordable housing, due to report in
March 2015, recognises housing policy is
an issue of national significance that calls
for national action.
According to the modelling conducted
by the Housing Industry Association,
Australia will need 1.3 million homes built
by 2020. If the industry remains depressed
there will be a shortage of housing for
more than 150,000 families.
There is a purpose-driven focus for
BaptistCare to assist those most in need,
and the organisation has two target
groups for housing. "This includes the
elderly and women and children escaping
domestic violence," says Low.
He believes the organisation's strategy
for growth, supported by a portfolio of
housing including Lismore, Goulburn, the
Blue Mountains, Macquarie Park and Five
Dock, is ambitious, but achievable.
"We want to make a real difference to
the growing needs of elderly Australians
and women escaping domestic violence
who need shelter. We recognise that is a lot
of people so that means a mixed portfolio
of social and affordable housing to build a
sustainable model for the long-term."
It's an interesting area of growth,
for an organisation that has shown its
commitment to the aged care industry
since it began in 1944, but it shouldn't come
as a surprise. BaptistCare were pioneers in
developing some of the sector's first home
care packages and the organisation built
some of the nation's first aged care homes.
70 years on they seem to be that same
organisation of daring vision but, perhaps,
more honed now to deliver on a promise. n
their expectations. Unlike the generation before them, they are
accustomed to an urban lifestyle."
Nestled into the Cumberland forest, the apartments and grounds
have been designed and built to state-of-the-art environmental
standards. The building makes full use of natural light, outstanding
energy efficiency and environmental responsibility. The end
result is a development that offers environmental reliability, cost-
consciousness and class all in one neat package.
Low explains the concept; "at the development's core is our
promise of providing care you can trust, which we deliver by
balancing care with the opportunity to lead an active lifestyle.
It's about understanding the customer. Everyone is on a different
journey so your model needs to be flexible to suit the needs of a
AN EXPANDING HOUSING PORTFOLIO
Leveraging their aged care expertise, BaptistCare has expanded
their service delivery model to provide community housing to the
elderly. The organisation was recently certified as a Community
Housing provider, registered under the National Regulatory System
for Community Housing, an acknowledgement that keeps the
portfolio for seniors.
www.australianageingagenda.com.au | 43
BaptistCare is a leading not-
for-profit Christian based care
organisation that has been
serving the aged and people
living with disadvantage since
1944. The organisation provides
aged care and community services to over 15,000 Australians
across NSW and the ACT through more than 160 facilities and
programs. BaptistCare employs more than 4000 staff, with a
further 1000 volunteers.
For more information about BaptistCare visit:
Links Archive AAA Jan-Feb 2015 AAA May-Jun 2015 Navigation Previous Page Next Page